TWC – Why Cable (Comcast) Has to Worry About HULU
[Excerpt from Business Insider]
Here’s a number that isn’t making life easier for Comcast (CMCSA), Time Warner Cable (TWC), or the rest of the pay TV industry: More than 40% of U.S. households under age 35 watch Internet video on their TVs at least once a month, according to research firm In-Stat
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That includes watching via game consoles, Web TV gadgets like the Roku box and Apple TV, and hooking up a laptop to the TV. Increasingly, it will include TVs with Web video built-in. Within five years, “the number of U.S. broadband households viewing Web-to-TV content will grow to 24 million,” In-Stat estimates.
That’s still a minority of the population, and it doesn’t mean that those people are no longer subscribing to cable. But it’s still scary. The idea that consumers can get good content to watch from free and cheap Web services like Hulu, Netflix, iTunes, Boxee, and MLB.TV — and watch it comfortably on their TV sets — is not good for cable companies.
Read entire post Why Comcast Has To Worry About HULU
See also: HULU Beginning to Eat YouTube’s Lunch
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